GA4 for Developers - iO Meetups

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Unlock the full potential of Google Analytics 4 (GA4) in this comprehensive, free 1-hour session designed specifically for developers. Whether you’re new to GA4 or looking to deepen your understanding, this event is perfect for you!

This is our latest event in series of training courses designed to fuel your career growth, brought to you by Fresh Egg in partnership with iO Associates.

Event Details

Date: Wednesday 2nd April
Time: 11:00 – 12:00
Location: Zoom (link will be shared once you have registered)
Who: Whether you’re a developer, team lead, or tech enthusiast, this one-hour session offers actionable insights to help you unlock GA4’s full potential.
Register: Complete the sign-up form to secure your free spot.

The Talk

In this one-hour session, we’ll cover:

Intro to GA4

Data collection (clientside, serverside)
Data Structures (events and parameters)

GA4 API

Reporting API
Measurement Protocol
Make an app to check on setups

GA4 – BigQuery

Setting up BigQuery Export
Data Structures
Creating Reporting Tables
Unlocking the full potential of your data with Python

Sign Up Now

Spaces are limited, so make sure to register today to secure your spot!

02/04/2025 11:00 am

Location: Zoom

Presented by:

Lee Davies

AI Engineering Director, Fresh Egg

Lee started his professional journey immediately after university, founding the development agency Netescape Limited. For 17 years, he led the company, specialising in creating solutions for both public and private sector clients, including numerous policing agencies and UK Public Transport Operators. Lee is now uses his experience and expertise in Artificial Intelligence at Fresh Egg, applying his vast experience across a diverse range of client projects as our AI Engineering Director.

Presented by:

Zac Nash

Senior Data Engineer, Fresh Egg

Zac is a data scientist and engineer with a rich background in technology and computer science research. During his doctoral studies, Zac worked on developing autonomous marine robots, designed to track and study marine life, providing valuable insights into fish behaviour and their ecosystems while contributing to scientific endeavours through publishing papers. This work combined his technical expertise with a passion for solving real-world environmental challenges through technology.